November 14, 2017

Content Marketing – creating and sharing relevant content that adds value to your target audience. With the ultimate objective of attracting and acquiring new customers and generating leads and sales. Content can transpire in a variety of forms such as blogs, social me...

October 27, 2017

Every business should have a website, no matter how big or small you are. In this digital age, more and more people research, discover and purchase on the world-wide-web. If you’re not online, you ARE missing out on potential business.

These days a website doesn’t have...

September 26, 2017

Media consumption as we know it has changed. In 2013 for the first time, digital surpassed TV as the most dominant medium. This means diminishing returns for traditional media and getting prime time in front of your target audience is easier and more cost effective tha...

September 4, 2017

What are your business objectives?

Where do you want it to be in 1 year, 5 years?

How are you going to achieve your business and revenue goals?

The answers to these questions are all detailed in a well-structured Marketing Plan.

Below are the 5 key components you need to c...

July 4, 2017

What makes your business more unique and valuable than your competitors?

Most businesses these days when asked, “what’s your unique selling point?” either can’t answer or can but are not communicating it to the most important people…their customers.

In this highly compet...

June 18, 2017

Email marketing is a very popular and powerful marketing tool for lead generation, engagement and conversions. This form of marketing allows businesses to reach customers and prospects efficiently and affordably.

Welcome to Email Marketing 101…enjoy…

1. What are your goa...

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June 18, 2017

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